Monetising Your Apps

Monetising Your Apps

Sam Johns By Sam Johns on 29th Sep 2014,

Even for the smallest Estate Agent, apps are becoming an increasingly integral part of an agencies marketing. Your apps are already out there, displaying your properties at the touch of a button. With the right marketing strategy, they should be bringing you closer to sales, but what if you could use these apps to make money all on their own?

At Estate Apps, we believe in making the most of every opportunity and we want to help you do the same. As Estate Agents, your day­to­day job involves selling living space to people who need it. The same way tenants/residents need a space to call their own, businesses need digital space to talk about themselves. We see no reason why you can't become a provider of both. This is why we've allowed for advertising space within our apps for you to use as and how you please.

No one knows your client­base better than you, and being estate agents, you're the masters of the local area. Finding local businesses in need of exposure that fit in­line with your clients needs should be a breeze!

"Installing banner adverts on my suite of mobile applications enabled my users to benefits from direct contact with our recommended solicitors and mortgage advisors. The banner adverts themselves of er house hunters an enhanced experience when using the mobile applications which results in many successful leads for both my company and recommended partners. I have found that banner adverts are an excellent source of income to of set the cost of hosting the applications themselves."

Richard Antrobus, Vital Space

For some of our clients, this advertising space is becoming a secondary line of income, the earnings of which far outweigh the initial cost of the app. The potential of this is only limited by what you want to do with it.

Now this space doesn't just have to be used for advertising. Some agencies play a big part within their local community, sponsoring events, fund raisers or even sports teams! This can be used to promote any event you and your team are involved with, so make the most of it!

These banners are added un­intrusively into your property listings and to the blank space under some of our apps function buttons, making them visible but not to detract away from the prime functionality of your app.

If this is something you would like more information on, please get in touch. We're only an email or a phone call away from helping you get the most of your apps.

If you haven't already, take a look at our blog on how to make the most of your apps and if you don't have an app yet, check out why you should be considering investing in one here.

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